If we you threw out the paid advertising and focused on the Neighborhood, Grass Roots, Guerrilla Marketing, your effectiveness and ROI will increase.
Continue Reading →How Your Restaurant Can Help End Childhood Hunger
A week-long initiative that encourages consumers to “dine out” in restaurants to raise money to end childhood hunger in America.
The new unique restaurant menu dish gets discovered by the restaurant chains and they dumb it down and slap it on the menu of a thousand restaurants, run months of mass media advertising campaigns and completely obliviate the uniqueness of the product with some mediocre knock off.
Continue Reading →Press releases have changed quite a bit from the old school / world versions. The search engines have created some opportunities to help us maximize our exposure. We will discuss strategy and Search engine promotion later in the article.
Continue Reading →Social Media is about branding, branding is about standing out from others in your niche and showing your readers what you’re all about and why they should pay attention to you. Social Media allows the growth of your brand virally, there are a number of different methods that you can implement for branding yourself, your blog or your business, and social media is one of them.
Continue Reading →Creating your brand is creating your identity for your business. Who are you are in the marketplace?
Restaurant Branding
Restaurant Branding
First and foremost you need to know what you are promising to your customers. To do this you need to Create your brand and message. We do this through a series of steps.
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